Business Wire - eHealthInsurance.com Now Available in Colorado

SUNNYVALE, Calif.–(BUSINESS WIRE)–Sept. 21, 1999–

New service enables residents to shop for leading

health plans via the Internet

eHealthInsurance.com ( http://www.eHealthInsurance.com ), the only website that offers online applications for multiple health insurance companies, today announced its expansion into the state of Colorado.

Colorado residents will be able to visit eHealthInsurance.com to research, compare, and purchase health insurance plans offered in their state. Leading health care companies including Blue Cross Blue Shield of Colorado, Celtic Life Insurance Company, and Golden Rule Insurance Company are making their health plans available through eHealthInsurance.com. Several additional carriers will be added to the site in the near future.

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eHealthInsurance.com offers consumers free quotes from a selection of leading health plans with competitive pricing. Customers can also easily compare the benefits of each plan and find out if their doctors are included in the plan’s provider network. In contrast to other sites, eHealthInsurance.com facilitates the entry of applications directly online and the rapid processing of applications once they are received.

All information is provided in an objective, unbiased manner and is complemented with a toll free number, 1-800-977-8860, that services unique customer questions and needs.

“We are pleased to bring the convenience and broad range of our services to Colorado consumers,” said eHealthInsurance.com founder and CEO Vip Patel. “Our web site allows residents not only to price and compare from among the best quality health plans but also empowers them with knowledge of affordable options, comprehension of potentially confusing options, and ability to easily buy.”

“This is an important step for us,” said Keith Pitman, VP of Consumer Products, Blue Cross Blue Shield of Colorado. “eHealthInsurance.com helps us match up with hundreds of thousands of Internet users in our state that are looking to make informed insurance decisions.”

Capitalizing on the extensive reach of the Internet, eHealthInsurance.com’s audience is largely comprised of owners and employees of small businesses, the self-employed (e.g. consultants), service industry professionals (e.g. real estate agents), and recent graduates. This group also includes employees of companies that may not offer health insurance benefits.

eHealthInsurance.com is currently licensed to sell health insurance in states representing 85% of the U.S. population and plans to cover the entire U.S. by the end of 1999.

About eHealthInsurance.com

Founded in 1997, eHealthInsurance.com (www.eHealthInsurance.com) is the leader in online sales of health insurance, and the only website that offers online applications for multiple health insurance companies. The company’s proprietary technology was responsible for the nation’s first Internet-based sale of a health insurance policy. eHealthInsurance.com is funded by Kleiner Perkins Caufield & Byers (KPCB) and Weiss, Peck & Greer. The management team and board includes former or current executives of Healtheon, Pacificare, Foundation Health, Aetna, United Healthcare, Lincoln National, MetLife and other companies in the field.


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